Browsing by Advisor Pinto Rodríguez, Roque Rafael

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Análisis comercial de productos con certificación de Comercio Justo del cantón Quito, referente a la estrategia ecuatoriana años 2014-2016
Cabezas Rivera, David Esteban (Mar-2018) - [Director: Pinto Rodríguez, Roque Rafael]
The local consumption of fair trade products is an issue that has been neglected, concentrating attention only on exports of the same, however it is relevant to conduct research in this regard, since the global trend is to give preference to the consumption of organic products little processed,...
Análisis comparativo de las estrategias propuestas en el acuerdo comercial de partes entre Ecuador y la Unión Europea, enfocado al sector exportador de flores, provincia de Pichincha periodo 2015-2017
Robalino López, Michelle Dayana (Feb-2019) - [Director: Pinto Rodríguez, Roque Rafael]
La presente investigación muestra el análisis del acuerdo comercial de partes entre Ecuador y la Unión Europea , enfocado al sector florícola de la provincia de Pichincha periodo 2015-2017, la finalidad del estudio es conocer si a través de las variaciones que se han presentado durante este ciclo,...
Análisis de la importancia que tiene el biocomercio para la exportación de cacao ecuatoriano Región Costa período 2014 - 2016
Vicuña Pilataxi, Cynthia Patricia (Dec-2018) - [Director: Pinto Rodríguez, Roque Rafael]
Ecuador, producer and supplier of raw materials, promotes new trends in favor of trade; Ecuadorian products located in various parts of the world, countries that show interest in acquiring organic cocoa or fine aroma, considered one of the best on the planet, thanks to its unique and unparalleled...
Análisis sobre la influencia que tiene la gestión de las mujeres en la Administración Bancaria, en Quito año 2014-2016
Armendáriz Haro, Daniela Yadira (Apr-2017) - [Director: Pinto Rodríguez, Roque Rafael]
In the present article, a study was carried out on the impact of the management of women in banking administration; during the last years the presence of the same in different positions of executive prestige such as managers and managers has been evidenced. Many factors have contributed to the fact...
Diseño de estrategias de marketing para incrementar la afluencia de clientes y el volumen de ventas en la ciudad de Quito de la empresa Cruz Vital S.A.
Blacio Blacio, Rosa Verónica; Cáceres Pilco, Henry Alejandro (Feb-2015) - [Director: Pinto Rodríguez, Roque Rafael]
This research was conducted according to the parameters set by Salesian Polytechnic University to establish the most appropriate marketing strategies for the company Cruz Vital S.A. which provides outpatient health services. To fulfill this purpose was used field research and literature that...
El drone del instituto geográfico militar, uso específico y su futura operación en áreas estratégicas requeridas por diferentes organizaciones
Morán Aguayo, Christian Carlos (Jun-2016) - [Director: Pinto Rodríguez, Roque Rafael]
In the Ecuador, the use of the drone is relatively new, and it is increases exponentially, due to its many applications, this is the reason the Instituto Geográfico Militar (I.G.M.) started to venture in the usage of this type of artifacts for cartography production; in traditional aerial...
Enfoque téorico epistemológico del comercio justo - Caso de estudio Ecuador
Cruz Villacrés, Linda Chantal (May-2015) - [Director: Pinto Rodríguez, Roque Rafael]
The main objective of this paper is developing a research, or an approach of the theoretical and methodological references of Fair Trade, and its situation in Ecuador. The research has considered books, laws, regulations, magazine articles and websites in order to determine the foundations and...
“Estudio de factibilidad para la instalación de un centro de entretenimiento y diversión familiar en la ciudad de Quito”
Proaño Pataron, Ximena Belén (Oct-2013) - [Director: Pinto Rodríguez, Roque Rafael]
The feasibility study for the installation of a center of entertainment and family fun in the city of Quito southern sector, this issue said the possibility of a business focused on providing the service of entertainment. Chapter I-Market research, market analyzes identifying the ...
Lavanderías ecuatorianas C.A. un caso de negocio exitoso pese a dificultades políticas, económicas y competitivas
Palán Buenaño, David Bolívar (May-2016) - [Director: Pinto Rodríguez, Roque Rafael]
This case study identifies a set of political, economic and competitive difficulties that during the period 2010 - 2014, has experienced LAVANDERIAS ECUATORIANAS C.A. within the context of its business line. Develops an analytical research based on facts and experiences gathered from...
“Modelo de gestión de Mercadeo Aplicado al Patio de Comidas del Mercado Iñaquito, enfocado en la captación de clientes potenciales”
Guthemberg Salazar, Edison Renato; Montoya Ortiz, María Alejandra (Jan-2015) - [Director: Pinto Rodríguez, Roque Rafael]
The initiative of a Model of Marketing applied to the Food Court of Iñaquito Market (PCMI), came to observe the limited action that disadvantages to it. This situation is not unique to PCMI and instead extends to other markets, which could guide the model to generate a plan that generates results...
Proyecto de factibilidad para la expansión geográfica a nivel nacional mediante alianzas estratégicas con instituciones financieras para la empresa servipagos.
Puente Calle, Martín Alejandro (Feb-2013) - [Director: Pinto Rodríguez, Roque Rafael]
Having determined that there was a need Servipagos operational expansion into new markets in rural areas, but they had the proper market research, technical, economic and financial, it is possible to solve an important need two sectors present in the Coca and Biblián, so that the purpose or...
Valoración del impacto que tienen las salvaguardias, enfocado al sector automotriz (ckd chevrolet) en Quito periodo 2015-2016
Muñoz Muñoz, Diana Elizabeth (Apr-2017) - [Director: Pinto Rodríguez, Roque Rafael]
The safeguards in Ecuador affect the automotive industry especially the Chevrolet brand, which involves the social, economic and human resources directly and indirectly immersed in the automotive sector, damaging the productive matrix to which it belongs, however, these measures Are of...