Análisis de la situación del consumo de productos agroecológicos mediante el estudio en diferentes sectores comerciales de la ciudad de Cuenca

Abstract

Given the lack of research on this subject in the city of Cuenca, this research has been chosen, which is based on making known the current situation of agroecological products in the city of Cuenca, given that today there is evidence Great growth of consumers of these products, whether for environmental or personal care. That is why the research is divided into three parts where we discover what is the degree of knowledge of the Cuenca consumers, what is their behavior when consuming these products and what is the product that is in greatest demand.