Browsing by Author Tapia Arcos, Fernanda Nathaly

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Elaboración de un plan de marketing para incentivar la comercialización de velas artesanales elaboradas por el adulto mayor de la Asociación de Artesanos Trabajo y Progreso del Comité del Pueblo Nº1 zona 6 en la ciudad de Quito con la finalidad de captar fondos
Tapia Arcos, Fernanda Nathaly; Zúñiga López, Tannya Gabriela (Apr-2015) - [Director: Molina Córdova, Andrés Ricardo]
Through the Marketing Plan, our proposal is to deploy an image in which the elderly are not seen as an object but as a subject, able to accomplish any type of activity. In addition, we want to boost and encourage the marketing of craft candles made by the elderly of the Asociación de Artesanos...