Incidencia de las restricciones arancelarias en las operaciones de la empresa "Ropa Gallardo" y estudio de factibilidad financiera para incrementar la producción de sus prendas de vestir.

Abstract

The thesis it’s about the Ecuadorian Brand “Ropa Gallardo”, dedicated to the sale of imported and local elaborated clothing, direct to the segment market of young women. The financial study of feasibility shows that it’s completely viable to increase the production and to reach more clients across the execution of the digital marketing.