Análisis narrativo de elementos sonoros en entrevistas del medio digital la posta : programa El Castigo Divino

Abstract

This academic article purposes to analyze the narrative structure and use of sound elements in public dialogue (interviews) generated in the digital medium The Posta, from January to May 2020: Divine Punishment Program (Castigo Divino). To comply with this objective, a qualitative research on the use of elements of the sound language in twelve interview programs broadcast by the aforementioned medium, during the first months of 2020, on social networks (Facebook). Under the theoretical perspective of audiovisual narrative, where the sound word is considered as main element in the development of the analysis of the proposed interviews. The analysis is based on the proposal for the evaluation of communicative products called INCRA (Alves, 1994). Accompanied by a matrix proposed by the author on the elements of radio language cited by Herrera, Susana, 2017. To establish the categories of analysis, a bibliographic research on the sound language in the audiovisual and the elements that make it up. The twelve programs and the data corresponding to dates, topics, duration and characters interviewed. The following categories of analysis were determined: intelligible, novel, correct, relevant and attractive, which were applied in critical listening that allows describing and explaining the use of sound, its qualities and functions. The results indicate that the use of the elements of radio language is fundamental to sustain criteria for the analysis of the media narrative presented by the program: Divine Punishment (Castigo Divino). And, which is significant for producers, researchers, teachers and students of Social Communication, since there are not many researches around sound language in digital media interviews