Browsing by Author Larco Guevara, Patricio Alberto

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Diseño de una marca-región (Place-Branding) para la parroquia de Papallacta ubicada en el cantón Quijos, en la provincia de Napo, Ecuador
Cadena Anchatuña, Gabriela Gisell; Larco Guevara, Patricio Alberto (Jun-2013) - [Director: Legarda Sevilla, Mónica Alejandra]
In the last decade the development of new information technologies and the process of globalization have made the world becomes a single competitive market, in which each country seeks the most effective way to stand out, especially in terms of tourism. For countries, cities, regions and...