Buscar por Autor González Vargas, Juan Carlos
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Elaboración de un plan de marketing para Pacificard S.A. Quito
González Vargas, Juan Carlos; Guzmán Saltos, Christian Wladimir (ago-2013) - [Director: Molina Córdova, Andrés Ricardo]
32 years ago along with several investors Pacific Bank, were the first company issuing
and administering credit card Ecuador, it was born with the name of Unicredit. After
14 years of successful performance, its name changed to MasterCard Ecuador. In 2003
and the result of the desire to...