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Diseño de un plan de marketing para la empresa Textil Finatex dedicada a la producción y comercialización de sábanas en la ciudad de Quito
García Gutiérrez, Jonathan Fernando (jul-2013) - [Director: Sandoval Calvachi, Piedad Ofelia]
The growing textile market where quality and quantity that offer large organizations attract many consumers. This reality makes difficult that small and medium enterprises can compete for space in the domestic market.
This marketing plan is intended to FINATEX Company that is a faithful...