Buscar por Autor Cantos Pérez, Mercedes
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Plan estratégico de marketing para el incremento de la participación de mercado de la empresa Brito S.A. de la ciudad de Guayaquil
Alcívar Brito, Arelis; Cantos Pérez, Mercedes (2014) - [Director: Rosales Valencia, Jenny]
The purpose of this project is to provide a strategic marketing plan to “Brito Car Wash and Lube” and to correct those factors that are deficient. This plan could help to get its general goals such as to increase its sales level and to gain the biggest possible market share. For this, it’s...