Desarrollo de un universo gráfico para un álbum musical conceptual de autor que aborde el crecimiento personal.

Abstract

This integrative project details the process of developing a graphic universe for a conceptual musical album which addresses personal growth and is aimed at young people facing the transition from adolescence to adulthood. It also details the development process of the album and how the narrative was involved in it. This proposal is the integration of several areas such as: music, visual narratives, animation and graphic design. For the development of the project, storytelling and motion design methodologies were used to achieve a coherent and solid visual narrative. The goal is to offer a comprehensive artistic proposal that connects emotionally with the audience and addresses issues such as identity and personal growth. The result is an innovative product that transcends sound and becomes a complete audiovisual experience.