Desafíos del uso de tecnologías digitales y su incidencia en el desarrollo económico de los emprendimientos de Guayaquil

Abstract

This scientific article focuses on the challenges associated with the use of digital technologies in entrepreneurship in the city of Guayaquil and its participation in economic development. Quantitative research was carried out, which allows the use of techniques such as the survey that provides timely information on the subject, highlights the need to address the barriers that impede digital progress and the importance of the potential of technologies in solid economic growth. This paper examines how to overcome the challenges that can be measured in the face of an improved market expansion, continuous use of innovation, and technological efficiency in Guayaquil enterprises.