Estudio de la incidencia de los hashtags emitidos en twitter desde los medios tradicionales y alternativos, durante el paro nacional en Ecuador, del 03 al 13 de octubre de 2019

Abstract

The constant demands of citizens to be informed in real time, make Twitter a tool for massive use. In this space there are debates, calls and mobilizations during the national strike in Ecuador in October 2019, for research the mixed methodology was applied. That is, qualitative and quantitative, the techniques addressed, discourse analysis and the systematic review of each of the hashtags. The sample is taken from the hashtags issued by traditional and alternative media from October 03 to 13. The main results were that the hashtags issued had a high impact on the calls that were made.