Las fake news como espacio de opinión pública. Estudio de caso “Hablando Claro con Nelson Salazar”

Abstract

The emergence of social networks allows consumers to create and practice their right to freedom of expression, these media allow them to generate content of all kinds, which can be a problem because if the content generated and published in them is not verified by primary sources as it can generate an erroneous public opinion, thus building Fake News in the middle of society by viralizing untruthful or poorly expressed news that cause misinterpretation of those who receive the information. This research will work with the transmedia / crossmedia narrative line of research where an observation was made about the cultural constructions in cyberspace, in addition two interviews were conducted: to a content generator referring to satirical journalism and to a connoisseur of the legal framework of the exercise of communication in virtual environments and ended with a simple survey to 120 people to inquire about what digital media they use to be informed about what happens in the country, to find out if the consumers of the page "Speaking clearly with Nelson Salazar" receive the information disseminated in that medium in the right way. To generate content through digital platforms it is very important that they are supported by first-hand sources, that all information created by any communicator is of social importance. Thus achieving that all information received by consumers does not cause confusion.