TVCOM, El Canal Digital de la Carrera de Comunicación Social de la UPS Sede Guayaquil y sus incidencias en los estudiantes

Abstract

The way you make contents Has changed and it will continue evolving through the dizzying technology evolution, Is because of it that the way of redaction and the exercise of The profession have to update obligatorily In a constant form, this reflects as a challenge for the university education, that implies to the study Center, teacher and student. The diffusion in the use of internet has generated deep changes In the media during the last two decades. The peak of the new digital media, far from be limited to incorporate a new Broadcast channel, it has originated deep changes In the mood that de audience consume the media and participate in its contents. The TVCOM is a digital media employee to make the comunication strong between different cultural communities. It focus in generate variety contents through audiovisual productions, is employee not just for been an study tool, aT the same time it allows an easier to reach for the public, producing entertainment contents, educative, sports, and others. Creating an interactive space with the viewer.