Rescate de los oficios tradicionales en la Comuna Valdivia, La zapatería

Abstract

To the rescue of the traditional trades in the Valdivia Commune, shoemaking is one of the most recurrent activities within the town, this trade being one of the main sources of income for shoe artisans, the emergence of competition from foreign footwear the country is a constant malaise, because they were introduced in the national market, and with it the master shoemakers have had to lower the prices of the products to be able to sell their merchandise. This problem has had it for years, countries such as Colombia, Peru and China occupy the first places in sales within the national market, due to their high production of industrial footwear, for this reason the artisans of Valdivia are in crisis and a great disadvantage . Beyond the time and elaboration that it takes to make this type of handmade footwear, they had to increase their production to stay within the market and to be able to continue selling shoes to the different provinces of Ecuador. The directive and the residents of the Valdivia Commune, created a project called First artisan footwear fair in Valdivia, to promote the Valdivia brand and that shoes continue to be a great source of income for the community, which was welcomed by the population and neighboring communes, this type of fairs will be scheduled for future dates and thus increase the visits of tourists to the Commune.