Análisis de la narrativa en memes de la red social "El buen Javi"

Abstract

This present work addresses the current era, the digital era and its new media such as MEMES is a cultural trend where more and more progresses as time goes by so that its cultural impact and reception are much more than We expected. So this article is within the line of investigation; Communication, languages and content structuring, with a thematic axis; Hypermedia narratives where their focus is qualitative and their type of descriptive research. The question asked is: How is the narrative presented on the page “THE GOOD JAVI”? The relevance of the memes as a means of communication, seeks to show its scope that these memes have had throughout their creation both their origin, their meaning and how this phenomenon has revolutionized, but above all make an analysis of the memes that are the same ones that are created within the Salesian Polytechnic University, by a former student of the Social Communication Career, carry out the social network “EL BUEN JAVI”.