Comunicación e identidad: historia de vida de Ñanda Mañachi

Abstract

Communication starts from the history of mankind since the beginning of time, and one of its forms of expression is the music, the media of communication that contains symbols of the culture of the people, which transmits senses, emotions and moods of the human being through various instruments that emit their loudness. Ñanda Mañachi is a traditional music group, an identity reference that thanks to a series of cultural elements has managed to build, reaffirm and project through traditional Andean ancestral culture music, as a generational legacy of a people's life. It exists in a context marked by social injustices. This article, "Communication and identity: Ñanda Mañachi life story", reflects a story that collects life stories, personal records, biographical records through a process of group life and study of bibliographic sources specialized in communication, culture and identity. The musical production of Ñanda Mañachi allowed to recognize culture as the way to understand and look the world, to produce, to communicate, to relate and to spread the cultural wealth that each group, community, or town has inside and outside its social environment. He made it clear that the man in the academy is as valuable as the one who lives in the countryside.