Buscar por Autor Véliz Contreras, Mery Lisseth
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Plan estratégico de marketing para el lanzamiento y promoción del producto "Talco medicado a base de almidón de yuca" dirigido a madres de infantes de Guayaquil.
Vera Zurita, María José; Véliz Contreras, Mery Lisseth (ene-2015) - [Director: Ascencio Burgos, Karina]
The following research intends to create an Emotional Marketing Plan that introduce a new powder made of natural components, which will be offered to Cassava Starch processing companies. This marketing plan would allow the product to compete and to position itself in the market as one of the most...