Browsing by Author Godoy Padilla, Mercy Angélica
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Análisis crítico del discurso aplicado en la fidelización de la fuerza de ventas de las empresas multinivel que operan en la ciudad de Quito
Godoy Padilla, Mercy Angélica (Apr-2015) - [Director: Chicaiza Villalba, Tania Alexandra]
The purpose of this research is to determine the main discursive features and elements that aim to persuade, entice and retain sales force of multilevel companies in Quito. The method used is qualitative, the same one, it allows you to analyze the elements used in speeches by Yanbal, Oriflame and...