Browsing by Author Escalante Ambuludi, Carol Silvana
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Diseño de un plan de marketing para el producto corporativo de la Tarjeta Pacificard S.A. en la ciudad de Quito
Escalante Ambuludi, Carol Silvana; Vaca Morales, Andrea Patricia (Aug-2013) - [Director: Cevallos Moscoso, Gilma Beatriz]
PacifiCard S.A. is an Ecuadorian company founded in 1980, belongs to the Pacific Bank Financial Group and is dedicated to issuing MasterCard and Visa. Currently, it is the second credit card company in Ecuador that puts 8000 cards and has 450,000 active accounts. ...
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