Impacto de la cultura organizacional en la satisfacción y desempeño de los empleados de las cooperativas de ahorro y crédito del segmento 2 y 4 de la ciudad de Quito sector La Mariscal

Abstract

This research analyzes how organizational culture influences the satisfaction and performance of staff within the savings and credit cooperatives “La Mariscal” in Quito. The health of these organizations, which operate within the popular and solidarity-based economy, depends directly on a committed, sustainable, and efficient team in the long term. Based on this premise, three objectives were proposed: to identify the most relevant components of the existing culture, to assess the level of satisfaction expressed by employees, and to quantify how these cultural elements affect their daily performance. To address these objectives, a quantitative approach was adopted, applying a structured instrument to a stratified sample that included employees from all hierarchical levels. The most significant findings indicate that the majority of respondents particularly value transparent internal communication; however, they also point out that the dissemination of institutional values is not equitable. Regarding leadership style, recent achievements are acknowledged, although exclusively hierarchical practices still coexist in some units. Therefore, although the overall climate is rated as moderately satisfactory, the systematic recognition of achievements and the optimization of the physical working conditions are urgent. A structured organizational culture is consistently linked to increases in employee motivation, commitment, and productivity. Clarity regarding shared values, open communication, and the promotion of teamwork are elements that often translate into superior results. Consequently, it is recommended to strengthen information channels, establish systematic recognition routines, and adopt inclusive leadership styles aligned with cooperation. The study provides practical guidelines that contribute to strategic decision-making by management regarding the approach to talent management and the development of institutional culture