Modelo de integración de sistemas de planificación y desarrollo de habilidades blandas para promover la cultura organizacional

Abstract

The organizational culture currently prevalent in the Ecuadorian context has proven to be inefficient, as evidenced by Ecuador being the second most entrepreneurial country in the region with an Entrepreneurial Activity Rate of 36.2%. However, almost 80% of these entrepreneurial endeavors fail in their initial stages. It is believed that one of the major contributing factors to this high failure rate is the inadequate management of organizational culture within companies or by entrepreneurs. A proposed solution involves the development of a model that integrates enterprise planning systems and focuses on the development of soft skills to encourage a much more efficient organizational culture, or its implementation in cases where it is nonexistent.