Politización del fútbol ecuatoriano: relación entre política, medios y fútbol.

Abstract

The relationship between media, politics and soccer exists and has been working like a machine in which each of its parts depends on the other, this has been happening for a long time. But to what extent does one part influence and depend on the other? This is precisely what we analyze in this article, through a methodology based on the theory of socio-critical communication and content analysis, focusing on the particular case study between the Club 9 de Octubre and the Bucaram family, a case in which this correlation between politics, soccer and the media is evident. Starting from how soccer is becoming politicized thanks to several factors such as globalization and the economy, through the influence that the media has had on the politicization of soccer. Since soccer is such a popular sport, being so globalized, our country could not be the exception and there have been many cases where politics and soccer are related, either for good with political actors that somehow help teams in crisis so that they can excel and in a greater number of cases, for bad, taking advantage of political influence for acts of corruption that give a bad image to Ecuadorian soccer. We precisely want to measure the role of the media in this relationship.