Periodismo en crisis: incidencia del diario digital el comercio en el manejo de información de la alcaldía de Quito. Pandemia en abril 2020

Abstract

The purpose of the research study is to analyze the incidence of the information from elcomercio.com, throughout the covid-19 pandemic of 2020. The abundance of information that circulated on social media had provoked consternation in society, which is why it is important to publicize the journalistc rigor of elcomercio.com in its publications and the impact it generated on readers On one hand, elcomercio.com measured the impact of its information by using a reaction mechanism similar to those of Facebook's social networks such as (outraged, sad, indifferent, surprised and happy). However, in the first months of 2021, the reaction system was suspended by the media, this is that the system of measurement was not the expectations of elcomercio.com. Furthermore, this work was developed under the qualitative and quantitative methodology principles, supported by an interview with Dimitri Barreto, who was the web editor of elcomercio.com, this allowed to know the structure under which the publications are made. Finally, a matrix coherence was set in order to randomly analize 48 pieces of information during 2020. Finally, the research work had two moments, the a priori; the one that allowed to carry out an observation process under a coherence matrix and the procedural one; the one that allowed to systematize the data based on a matrix, taking into account four aspects: 1) general data of the sample, 2) informative content, 3) evaluation of the content, and 4) sources of content