Foto documental sobre el lenguaje no verbal de las fiestas ancestrales de los cuatro Raymis en Cayambe.

Abstract

This report of the final degree work details a communicative product that is focused on the elaboration of a photo documentary about the non-verbal language of the ancestral festivities of the four Raymis in Cayambe. It makes visible the importance and communicative value that these ceremonies have in the Kayambi people. In addition, to revitalize the existence of each of these festivities that are an important part of the cultural identity of Ecuador. The research was conducted with a qualitative approach accompanied by the cultural ethnographic method, which allowed to establish an effective communication and to have a close coexistence with members of the Confederation of Kayambi People, more representative and with knowledge about these festivities. The main techniques used were in-depth interviews, participant observation and life stories, which allowed us to reach our objective from the community's own realities. The photo-documentary is captured in a photographic book which rescues the cultural richness of the ancestral festivities, which are an essential part of the Andean peoples. The importance of this editorial product lies in capturing the cultural heritage and revitalizing from the photographic memory for future generations.