Proyecto de desarrollo de un nuevo producto modular para el fortalecimiento de las líneas de negocio de la empresa Modumadera S.A. en la ciudad de Quito sector Guajaló.

Abstract

Most Ecuadorian companies are born from the family nucleus and MODUMADERA has not been the exception. 25 years ago this dream began, together with my father, which has brought great personal and professional fulfillment among all the difficulties. Now, we are in a new era where the future cannot be seen in the same way. Entrepreneurs are forced to constantly change. This is why it has become essential to find new and better returns on the investments made. For this, this project to develop a new modular product was proposed to strengthen the business lines of the company MODUMADERA S.A. in the city of Quito. Statistical methods were used for this investigation, which satisfactorily responded to the concerns raised. Saving space, as it was thought, has now become transcendental when choosing a home. Matching this with the budget and trends, it opened up all the possibilities for us to obtain better profitability and more satisfaction by providing the customer with more than what they need.