Browsing by Author Cangás Hernamndez, Mayra Alexandra
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Diseño de un plan de marketing social para el hogar del adulto mayor San Ignacio de Loyola, ubicado en Sangolquí, Barrio Cashapamba
Cangás Hernamndez, Mayra Alexandra; Pintado Alarcón, Allison Nicole (May-2015) - [Director: Montes de Oca Sevilla, Marco Alejandro]
This project is about the application of social marketing in the "Home of the Elderly San Ignacio de Loyola", which is an organization dedicated to the care of the elderly poor. This entity has been managed with funds from the State through the MIES, as well as donations from the same society that...