Browsing by Author Abarca Guashpa, Daniela Carolina

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Plan de marketing estratégico para mejorar las ventas las ventas de la asociación de comerciantes minoristas del mercado “Las Cuadras” ubicado en la parroquia Chillogallo, cantón Quito, provincia de Pichincha
Abarca Guashpa, Daniela Carolina; Sango Llano, Nancy Gabriela (May-2015) - [Director: Bolaños Arévalo, María Belén]
This document aims to perform a Strategic Marketing Plan applied to “Las Cuadras” Market as a tool to increase the sales allowing their partners generate higher incomes and improve their life style. The traders of the market association have to know the tools as customer service and the strategic...