Análisis de los clústers industriales y su contribución al desarrollo y competitividad del comercio exterior de Guayaquil

Abstract

In Ecuador, various companies play a crucial role in the economy through import, marketing and production. This context highlights the importance of implementing a cluster in Guayaquil, which can foster strategic alliances, increase productivity and improve the competitiveness of companies. The categorization of clusters in zone 5 of Ecuador demonstrates benefits such as the strengthening of trade and competitiveness, allowing the internationalization of products. This research seeks to analyze the contribution of industrial clusters in Guayaquil, identifying their characteristics, benefits and challenges. Through a mixed methodological approach, quantitative and qualitative data were collected to propose strategies to optimize the participation of clusters in the economic development and competitiveness of the city.