Análisis del efecto de la variación del precio de banano ecuatoriano en las exportaciones hacia la Unión Europea en el periodo 2019-2023

Abstract

This descriptive research aims to analyze the variations in the price of Ecuadorian bananas and their impact on exports to the European Union during the period 2019-2023. The study employs statistical data analysis and market research to encompass various aspects of the commercial sector's operation. Additionally, it seeks to determine both the positive and negative effects of Ecuadorian banana price fluctuations on exports and their impact on the implementation of trade agreements. The research will analyze European consumer trends and preferences, as well as the position of Ecuadorian bananas compared to their competitors in this market. The findings of this analysis will provide valuable information for understanding the variations in banana prices and their impact on exports to the European Union. This information will highlight the importance of implementing optimal strategies to take advantage of this market and minimize the risks associated with exporting. In this way, the study will contribute to a better understanding of the Trade Agreement between Ecuador and the European Union in the banana sector, offering a comprehensive perspective on price variations and the competitiveness of banana exports from this country.