Propuesta de un modelo de optimización de procesos a través de canales electrónicos, en el área operativa del Banco Internacional Agencia Matriz Quito

Abstract

The document addresses the implementation of a process optimization model through electronic channels at the Banco Internacional Agencia Matriz Quito. Focuses on diagnosing and analyzing financial transactions and customer service cases, in order to improve operational efficiency and customer satisfaction. The importance of customer acceptance and adaptation to new electronic channels is highlighted, as well as the need for monitoring and continuous improvement to guarantee the success of the proposal.