Solórzano Peñafiel, Sandra Cristina; Maruri Echeverría, William Andrés (abr-2015) - [Director: Molina Córdova, Andrés Ricardo]

This Marketing Plan that we have made is about the Gerontology Center called “Julia Mantilla de Corral” placed in Penipe; which was developed for the community of Sisters of the Elderly Homeless People which helps elderly from all kinds of social status, and focused on those who need a place to...

Cangás Hernamndez, Mayra Alexandra; Pintado Alarcón, Allison Nicole (may-2015) - [Director: Montes de Oca Sevilla, Marco Alejandro]

This project is about the application of social marketing in the "Home of the Elderly San Ignacio de Loyola", which is an organization dedicated to the care of the elderly poor. This entity has been managed with funds from the State through the MIES, as well as donations from the same society that...

Aguirre Herrera, Blanca Inés; Gabriel Iván Orbe Narváez (may-2015) - [Director: María Belén Bolaños Arévalo]

The aim of this work was to design a social marketing plan to increase the participation of volunteers in the Jatun Sacha Foundation in Quito. To do an analysis of the Foundation and its related environment in which the lack of involvement of national volunteers was evident, in turn processes that...

Báez Valverde, Renato Marcelo; Tenesaca Guerrero, Mayra Alejandra (jul-2013) - [Director: Molina Córdova, Andrés Ricardo]

This project is about the application of social marketing in "FUNAVID", an organization that offer gynecological services to poor women. This foundation has been handled with resources from board members, for this reason, this project look for to obtain the support of third people through...

Carpio Montoya, Andrea Sara; Sánchez Loza, Victoria Sugey (mar-2014) - [Director: Guerra Villalta, Christian Enrique]

Los principales problemas que aquejan a la Universidad Politécnica Salesiana son la poca información y difusión de las actividades sociales que realiza a lo largo del año y los beneficios que brindan los distintos departamentos que están estrechamente relacionados entre la comunidad salesiana y la...

Mármol Molina, Rubén Darío; Motoche Macas, Melisa Jaqueline (may-2015) - [Director: Bolaños Arévalo, María Belén]

The significant increase of non-profit organizations is contributing significantly to the development of vulnerable sectors of the country, but there are several of these small-scale organizations which have several problems such as the lack of incomes, a small number of volunteers and weak...

Chanchay Luguaña, Hilda Susana; Cueva Parra, Janeth Fernanda (may-2015) - [Director: Bolaños Arévalo, María Belén]

Nayón was created in 1935, today is one of the most representative of the Metropolitan District of Quito as a result of the high concentration of growing ornamental plants. Since this sector grow and sell many of the plants that adorn the houses of the Quito population reason that have led to...

Cevallos Beltrán, Priscila Monserrath (mar-2013) - [Director: Molina Córdova, Andrés Ricardo]

The poultry industry in Ecuador has gone through many changes that have made it the favorite in the Ecuadorian family basket in these days, because of the meat price really makes the difference and besides their products have a really nutritional value

Tufiño Zapata, Alexandra Verónica (jun-2011) - [Director: Molina Córdova, Andrés Ricardo]

El presente documento recoge los esfuerzos realizados para definir, de manera institucional, el camino para la consolidación de plan de marketing acorde con las necesidades de la comunidad universitaria de la Universidad Politécnica Salesiana (UPS) y de las posibilidades del Centro de Formación...

Valdivieso Flores, Diego Fernando (nov-2011) - [Director: Molina Córdova, Andrés Ricardo]

Hoy en día muchas de las empresas que ofrecen servicios intangibles, han optado por ofertar sus servicios por medio de un call-center, esto ha hecho que tengan un cierre de ventas mucho más efectivo y han logrado incrementar sus ingresos en un porcentaje aceptable. Un ejemplo claro son los seguros...

Montero Toro, Magdalena Elizabeth (dic-2011) - [Director: Chicaiza Villalba, Raquel Jacqueline]

La definición del problema global que posee SWING MESON CULTURAL, el cual es la necesidad de incrementar las ventas y la Utilidad Neta, viendo a través de este plan de marketing soluciones a aspecto que puedan ser mejorados y optimizando cada recurso que posee SWING MESON CULTURAL.

Duchi Mullo, Rocío Antonieta; Tacuri Pagalo, Vanesa Pilar (2021) - [Director: Rojas Párraga, Tania Catalina]

El objetivo de este estudio fue diseñar un plan de mejora del desempeño de los procesos de producción en la fabricación de electrocanales-ductos y tableros eléctricos de baja tensión mediante la aplicación de técnicas como las 5´s y de lean manufacturing.

Ullon Rosando, Edinson Daniel (2022) - [Director: Berrones Rivera, Néstor Marcelo]

This technical project corresponds to the design of a plan to improve the performance of the production processes in the lubricant factory through the application of Lean Manufacturing techniques. A diagnosis of the performance level of the production processes in the company was carried out; The...

Rojas Rojas, María Fernanda; Bautista Arias, Karina Elizabeth (jul-2013) - [Director: Arroyo Ramírez, Manuel Rodrigo]

This thesis project raises the issue Design an improvement plan in the selection process of the Department of Human Resource Management of Pichincha Clinic`s Hospital, located in Quito city. We start with a diagnosis of the problem, identifying the causes and effects...

Gamboa Trujillo, Tito Alejandro; Pillajo Villalba, Daniel Patricio (may-2015) - [Director: Arias Luna, María Teresa]

This paper presents an improvement plan for the administration of the PRODUCTOS PANDA company. This company is dedicated to the production and marketing of confectionery, it is located in Calderon – Quito. In the chapter one the foundation of the administrative process and its various stages are...

Navarrete Tenorio, Catherine Elizabeth (jul-2012) - [Director: Terán, Jorge]

En la actualidad es importante que las empresas tengan cambios vanguardistas que ayuden a mejorar sus procesos y a la vez la prestación de servicios de clientes internos y externos, satisfaciendo las necesidades y requerimientos de éstos con la brevedad posible pero sobre todo con efectividad,...

Cadena Cadena, María Cecilia; Collaguazo Guano, María Nataly (sep-2013) - [Director: Satama Orosco, Leibniz]

The present work tries providing practical tools and immediate application to the Radio Municipal de Quito, after investigating and analyzing the different processes operating in the administrative area, which requires written instructions to make known the activities and...

Mendoza Marín, María Cristina (feb-2012) - [Director: Legarda Sevilla, Mónica Alejandra]

El presente trabajo se realiza en el Centro médico Lenin Mosquera, que presenta serios inconvenientes en el desarrollo de sus actividades diarias; basados en problemas tales como la falta de colaboración y de comunicación entre quienes laboran en él; de igual forma la constante rotación que sufren...

Perugachi Guevara, Edison Fabián (may-2015) - [Director: Izquierdo Maldonado, Carlos María]

This work has been developed in order to create a Comprehensive Improvement Plan for the Particular Institute “Niño Jesús de Praga”, which has as its main objective to prevent the reduction of students and increase their income to avoid economic insolvency. Chapter one refers to the general...

Vargas Jaramillo, Ivonne Lizeth; Yánez Reyes, Mayra Alejandra (may-2012) - [Director: Aguirre Robles, Narciza Guadalupe]

Las entidades públicas se han caracterizado por el mal servicio que ofrecen a la comunidad, ya sea factor tiempo, factor humano, o precios, entre otros. La Dirección General del Registro Civil agencia Turubamba e Iñaquito no son la excepción, ya que lamentablemente la mayoría de usuarios no se...