Almeida Martínez, Ariana Estefanía (sep-2013) - [Director: Rosero Ortega, Roberto Carlos]

The following analysis attemps to find the relation between publicity, stereotypes, consumption and modernity. Also the influence that they produce in teenagers between 15-18 years old that assist to Centro Comercial Iñaquito through an approachment ...

Reinoso Gutiérrez, Diana Carolina (sep-2017) - [Director: Rosero Ortega, Roberto Carlos]

The present research aims to design a web page for adolescents 12 to 14 years old of the Independiente del Valle Football Club to help prevent the incidence of early pregnancies. In the first place, important concepts related to sexuality and youth that are to be approached in the Web page taking...

Taco López, Janio Patricio (nov-2021) - [Director: Rosero Ortega, Roberto Carlos]

El desarrollo de esta investigación, consiste en explicar los códigos comunicativos que tienen los hinchas de la barra brava “Muerte Blanca”, del equipo de Liga Deportiva Universitaria durante los partidos de fútbol. En primer lugar, está la barra brava que es un grupo de hinchas que se encargan de...

Villacrés Ramos, María Cristina; Paredes Pazmiño, Jaime David (ene-2014) - [Director: Rosero Ortega, Roberto Carlos]

According to information provided by the Guano Municipality, there have been no previous Communications Campaigns to promote tourism. Along this premise, a plan has been developed for the design of a "Communication Campaign to promote the internal and external tourism for the Guano town" for...

Arias Gordillo, Pablo Andrés; Lema Samueza, Paola Alexandra (may-2014) - [Director: Rosero Ortega, Roberto Carlos]

Through interviews, retreats and testimonies received have shown that migration develops some social issues such as pluralism, peaceful coexistence between people of different cultures. Public opinion, theory explaining the development of the social actor when give an opinion in a crowd and the...

Sagnaí Orbe, Henry Roberto (feb-2016) - [Director: Rosero Ortega, Roberto Carlos]

The present work goes directed towards the creation of a television program, in which there appears step by step the process of construction that is carried out at the moment of capturing on the screen a project directed to entertain and to inform the receiving public. Pre production, production...

Ortiz Cuamacás, Norma Daniela (nov-2013) - [Director: Rosero Ortega, Roberto Carlos]

This thesis research is divided into four chapters: The first chapter is a journey through the history of mankind in which the evolutionary process is evident in cultural and communicative classified into four stages: (The prehistoric era, the mechanical...

Sagal Añasco, Nebraska Valentina (2023) - [Director: Rosero Ortega, Roberto Carlos]

El establecimiento “Comisariato del Aceite” ubicado en la ciudad de Quito, emprendimiento de la señora Olga Añasco desde el 2003, con el transcurso del tiempo ha cambiado y se ha expandido para convertirse en una distribuidora de aceite y filtros para automóviles y vehículos pesados al por mayor y...

Moreno Maldonado, Andrés Sebastián; Paredes Quito, Gabriela Estefanía (jul-2018) - [Director: Rosero Ortega, Roberto Carlos]

El presente trabajo denominado “Documental Audiovisual Sobre Las Prácticas Comunicativas Del Mercado Comunitario De Romerillos, Provincia De Cotopaxi”, en su primera parte presenta un acercamiento histórico-social de la Comunidad de Romerillos en el proceso de construcción y desarrollo del Mercado...

Guerra Galarza, Sheila Estefanía; Muñoz Lascano, Joselyn Jimena (dic-2017) - [Director: Rosero Ortega, Roberto Carlos]

The present investigation, try to show the myths and legends that the canton Guano possesses (province of Chimborazo). At present, it is worrying to see how many people from other towns, cities and countries, and also the new generations of the canton Guano, are unaware of the myths, legends,...

Montalvo Gómez de la Torre, Cristian Eduardo (abr-2015) - [Director: Rosero Ortega, Roberto Carlos]

In a changing and dynamic modern world, there is an urgent need to adapt to different scenarios, mainly learning about ourselves and our environment, to take full advantage of the situations. This is the case of Ecotourism, a new term emerges from the need to rethink the ways in which tourism is...

Armas Aguayo, Janeth Estefanía; Espinosa Manzano, María Cristina (ago-2013) - [Director: Rosero Ortega, Roberto Carlos]

This work has as its objective to let people know about the existence of a new religion set in Ecuador around 70 years ago. That's the reason why this communicative product is named "Documentary about Bahá’i's Religion in Ecuador". It exposes the existence of this community in ...

Coral Gómez, Paulina Alexandra; Torres Gallardo, Ana María (abr-2013) - [Director: Rosero Ortega, Roberto Carlos]

La tesis sobre la “Memoria Histórica de la Hacienda Chillo-Compañía”, es el resultado de una investigación sobre los acontecimientos históricos que se dieron en torno a esta hacienda. Estos acontecimientos cambiaron la vida de nuestra patria, ya que nos llevaron a la libertad de los...

Collaguazo Tuza, Silvia Elizabeth; Heredia Loor, Stephanie Daniela (feb-2017) - [Director: Rosero Ortega, Roberto Carlos]

The present work has as general objective to realize a documentary video on the reconstruction of the urban memories of the district the Loma Grande in the city of Quito; This audiovisual documentary is about the history of the neighborhood from the memory of each of the youth groups of the 70's,...

Almeida Mesías, Mayra Alejandra; Buñay Medina, Grace Lorena (ene-2014) - [Director: Rosero Ortega, Roberto Carlos]

Nowadays, the information and communication technology occupy an important place in the life of individuals and societies. Its evolution and prominence have made possible the birth of the information societies, within which they are framed mass communication and cultural industries. One of the most...

Quishpe Toapanta, Santiago Bladimir (ago-2017) - [Director: Rosero Ortega, Roberto Carlos]

Sangolquí with his Canton Rumiñahui, is a city that throughout the time it has increased considerably of population and of equal way to commercial level. In the last 20 years his population has doubled, the groups of minor ages have diminished. The city was created at the end of the 19th century as...

Mestanza Lombeida, Liz Catrina (dic-2018) - [Director: Rosero Ortega, Roberto Carlos]

The festivities of the Kichwa community of San José in Cantón Cascales, province of Sucumbíos, express a number of ancestral beliefs, which are manifested mainly by the indigenous people who live in the area. The main values in this celebration show are aimed at the community and its surroundings....

Cachago Alquinga, Jonathan Andrés; Jaya Chuqui, Jonathan Estuardo (ene-2019) - [Director: Rosero Ortega, Roberto Carlos]

Esta investigación tiene como objetivo evidenciar a través de un ensayo fotográfico los diferentes oficios tradicionales y contemporáneos del Centro Histórico de Quito, para ello el proceso fundamental al que se recurrió fue la documentación del archivo fotográfico porque permite visualizar...

Nieto Morales, Andrea Estefanía (ene-2020) - [Director: Rosero Ortega, Roberto Carlos]

La presente investigación se encaja en la línea de comunicación e interculturalidad con eje en mediaciones y estudios de recepción; este eje es de mucha importancia para entender cómo observa el espectador el rol de la mujer en los medios de comunicación deportivos, específicamente en el campo del...

Pozo Barrionuevo, Camila Alexandra (2022) - [Director: Rosero Ortega, Roberto Carlos]

El presente trabajo de investigación se enfoca en mostrar como la cultura y la identidad se relaciona con las audiencias, a través de la representación de contenidos en las plataformas digitales y para ello, se ha seleccionado como caso de estudio el canal de YouTube del joven quiteño Kike...